About us

Coaches are catalysts for change, dedicating their lives to enhancing the well-being of others. More than a profession or personal ambition, coaching is a profound journey of transformation and service. It requires courage, passion, and unwavering commitment to make a meaningful impact. In this pursuit, recognition is not just an honor—it’s a necessity.

Acknowledgment fuels a coach’s mission, reigniting passion, deepening commitment, and reinforcing purpose. More than a personal achievement, it fosters a sense of belonging, uniting coaches in a shared vision to elevate the profession and strengthen their collective influence.

Coaching is about growth, empowerment, and lifelong transformation. By celebrating those who dedicate themselves to this craft, we inspire others to embark on their own journey, creating a ripple effect of positive change. Recognition nurtures a culture of learning, collaboration, and continuous evolution, ensuring the coaching industry thrives even more.

With participants from 55+ countries, the Kaizen Torch Awards is more than an event—it’s a global movement honoring excellence in coaching and the lasting impact it creates. The first edition will take place in Dubai, a city known for its innovation and excellence, setting the stage for a prestigious celebration of coaching. As the awards grow, future editions may expand to new locations, ensuring that outstanding coaches worldwide receive the recognition they deserve.